Oct. 7, 2022

S3 | Ep. 8: Blending the Rules with the creator of the Beautyblender®, Rea Ann Silva


What do Sephora, P. Diddy, and Brandy have in common? They’re all notable milestones in the career of Rea Ann Silva, the creator of the Beautyblender®! In this episode, Rea Ann takes us through her career, from working at makeup counters, to transitioning to an on-set makeup artist for music videos and TV, and then finally creating her identity as a founder and owner of Beautyblender®.  Plus, she shares expert career advice for all aspiring makeup artists that you'll soak up like a sponge!

Highlights:

10:30 — Switching Shades: Moving between TV, commercial, and editorial makeup

17:00 — Blending Ideas: How on-set airbrush challenges led to the Beauty Blender

36:30 — The Beauty of Balance: Being a business owner, parent, and creative force

YouTube

0:00 — Intro

1:54 — Meet Rea Ann Silva

10:30 — Rea Ann’s Career

17:00 — Behind the Beautyblender®

36:00 — Growing as a business owner

Beautyblender Website https://beautyblender.com/

Rea Ann Silva IG https://www.instagram.com/reaannsilva

BUY a Beautyblender https://amzn.to/3rJTY9S

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Rea Ann Silva Profile Photo

Rea Ann Silva

Creator and Founder of BeautyBlender

REA ANN SILVA
CREATOR, FOUNDER & PROFESSIONAL MAKEUP ARTIST
• Rea Ann Silva’s experience spans a nearly 30-year journey as one of
the most sought-after Hollywood makeup artists in the industry. As the
creative force behind Beautyblender, she single-handedly changed
the beauty game.
• The Beautyblender concept came to Rea Ann while she was the
Department Head of one of the first TV shows shot in hi-definition. Rea
Ann handled the constant touch-ups with her hand-cut, edgeless
sponges to mimic the seamless look of airbrushing. Soon, every
celebrity that sat in Rea Ann’s chair wanted their own hand-cut
sponge; thus creating the original edgeless sponge. Beautyblender
quickly became the secret on set that had every pro talking.
• Today, the category-creator holds countless beauty awards and is
beloved by both makeup aficionados and newbies as the go-to tool
for achieving a perfectly blended complexion. As Beautyblender
expands, we continue to innovate easy-to-use products that require
minimal efforts yet offer maximum results.
• In November 2020, Rea Ann was honored at the Smithsonian
American Museum of Natural History in the “Only One in The Room”
exhibit, which celebrates the 100th anniversary of women’s suffrage.